OVERVIEW
LEO Impact Capital is an investment management platform dedicated to acquiring, financing and operating multifamily housing in high impact neighborhoods to preserve affordability for middle-income residents.
MY ROLE
Tasked with developing a cohesive brand identity for LEO. In tandem with the logo design, Creating a color palette and typography sense that functions seamlessly with the brand's vision. Then drafting a website using the brand using Adobe XD.
Skills Performed: Branding, Typography, Web Design, Social Media Design
Tools: Adobe Illustrator, Adobe Photoshop, Adobe Dreamweaver, HTML/CSS, Adobe XD
VIEW LIVE SITEBRANDING
Orange
HEX: #F78233
RGB: 247, 130,51
Dark Gray
HEX: #1C1C1C
RGB: 28, 28, 28
Mid Gray
HEX: #383838
RGB: 56, 56, 56
Light Gray
HEX: #F2F2F2
RGB: 242, 242, 242
LOGO